Erinch Sahan is Chief Executive of the World Fair Trade Organization, the global community and verifier of 400 social enterprises that fully practice Fair Trade. Previously, he spent seven years at Oxfam, where he founded its Future of Business Initiative and led campaigning teams. Prior to joining Oxfam, Erinch worked in business, including at Procter & Gamble, and later in government as a development advisor to Australian trade negotiators. He holds both law and business degrees, and an honorary Doctorate from Oxford Brookes University. Erinch lectures on sustainable business and writes extensively on social enterprise and responsible business.