September Networking Event

ene sept 2018

Can you build growth + a happy culture in a family business?

Hear the story of one entrepreneur who started a family business with a twist.
Are your business partners your siblings, parents, children, or cousins? Do you know someone who is partnership with a family member?

If so you’ll understand that working with family adds another dimension of complexity to running a business.

Come and join the conversation.

We’ve invited Rachelle Armstrong, NutriSoil, the co-founder of a family business, to share her journey of navigating the challenges of working with and in a family business.

In 2005 Rachelle partnered with her parents to create NutriSoil. The objective was to develop a viable family business while supplying a product, that helped farmers to reduce the use of synthetic fertilisers and chemicals to improve the health of the soil to boost the quality of productivity off the land.

The business was successful. However, Rachelle was frustrated that the company was not growing nor reaching its full potential. She reached out to a business coach to help the family negotiate their way through the dynamics and begin to implement a strategy to manage and grow the business and themselves.

On the night, Rod Fraser one of Rachelle’s business coaches will join the conversation to share the challenges and strategies they put in place to begin to steer NutriSoil to reach its potential.

Speaker: Rachelle Armstrong, Owner/Director, NutriSoil
Speaker: Rod Fraser, personal coach and business coach, Business Growth Strategies

Speaker Details

ene speaker Rachelle Armstrong

Rachelle Armstrong
Owner/Director, NutriSoil

Rachelle grew up on a dairy/beef property in Yackandandah, Victoria. She studied Health Science with Honours in Public Health before living and working in Sri Lanka for 3 years as a Community Health Facilitator. Rachelle then worked as a Youth & Community Development Officer for 3 years with the Shire of Nannup. Her father, Graham Maddock, an innovative farmer, developed vermiculture (worm) products in the 1980s, now known as NutriSoil. Eager to support the connection of food production and human health, Rachelle helped build the NutriSoil business which uses education and networking to heal the world from the ground up.


“Currently our food has lower nutrient density than at any time in history. We are more susceptible to cancer, cardiovascular disease and diabetes when our food lacks the minerals and essential trace elements required for our immune systems to function effectively.”

• Moral Fairground Ethical Enterprise Awards 2017 – Finalist and Runner-up
• Best Product of the Year (non-food) – Australian Organics 2016
• Environment and Sustainable Business Practices – Chamber Business Awards2008

NutriSoil harnesses the power of earthworms to address the challenges of producing healthy, nutrient-rich food and mitigate climate change by helping farmers transition to organic and regenerative farming practices.

ene speaker Rod Fraser

Rod Fraser
Personal & business coach, Business Growth Strategies
Rod Fraser is a personal coach and business coach. My role is to help you think things through, discover your personal highest values in the context of your business, discover your natural flow and get clear about what you want to achieve. Then we can explore the dynamic of your business from the people, the core customer you want to serve, your team and getting the right people in the right roles, your business model, strategy and priorities, purpose, core values, productivity, profitability, cashflow, performance and rhythm.

Business Growth Strategies Pty Ltd is a coaching company. We help purpose driven business owners to build something special. It’s a wholistic approach starting with personal coaching for you the business owner to help you think things through and have those important conversations on multiple levels. We can then focus on getting your whole team firing around a sound achievable strategic plan. Consciously designing your business for purpose, people, profit AND planet as a force for good. We are proud to be a certified B Corporation.

And yes we help people work through all the messy people stuff. People are dynamic, business has changed dramatically in the last 5 years in everything from business models, marketing, sales, how to team well and more. When you add in family in business it takes the complexity to another level.
About Us

Wed 12th September 2018

Time: 6:00 pm – 8:30 pm


$30 for Adults
$25.50 for MFG Business Members or Students


Ticket includes:
• Access to an evening of networking and mentoring
• Light catering and soft drinks – coffee and tea.

Door Prizes

Automatic entry to go into a draw to win a free ticket to our next networking event.
• On the night bring your business card to go into a draw to win “Emergent”, Stephen Scott Johnson latest book.
• NutriSoil Product
• A Coaching Conversation with Rod Fraser – Business Growth Strategies – valued at $550


6:00 – 6:30pm: Checkin, Casual Conversations
6:30 – 8:00pm: The Conversation: A Panel
8:00 – 8:30pm: Casual networking





Who are we?

moral fairground evolve with us
Moral Fairground is devoted to promoting sustainable and fair trade business practices. Our mission to educate, inspire and encourage people to make choices that will have a positive impact on the world, the environment and the people we share it with.

Charity Partner


the toxic fox
The Toxic Fox Show is a podcast for conscious business owners who give a damn! About the impact their business has on you and future generations. The interviews are conversations with entrepreneurs who run a business that aims to have a positive impact on the world. The second season will be recorded and released this year.
The Difference Incubator TDi
The Difference Incubator (TDi) is our Venue partner. TDi fundamentally believes that if you’re passionate about seeing change in the world, building businesses where social and financial returns are aligned is the best way to achieve it. Through our method we seek to build better businesses with alternative, sustainable revenue streams, ultimately helping us crack entrenched social and environmental challenges.
Qi Teas
Qi Tea is an award-winning Fair Trade brand that specialises in organic, Fairtrade functional teas. Each variety contains an array of herbs, carefully blended for taste and balance.
If you are a retailer wanting to stock delicious, organic and Fair Trade teas or if you are personally wanting to purchase some, click here.

Upcoming Events in 2018

What is the ethical network event series?

A business networking event for leaders and entrepreneurs to connect, collaborate and discuss their ethical business practices.

The ethical network event series is a unique opportunity to form business relationships with like-minded leaders and new ethical entrepreneurs. Each event is an educational and networking event, an opportunity to come together in a relaxed environment to meet and network with other like-minded businesses and individuals. It is a chance to celebrate the skills, passion and diversity of the ethical business network and recognise the achievements of the business leaders who are driving social and ethical business movement and the social economy. The event creates networking opportunities for Ethical SMEs. We embrace this business community through networking, professional development and coaching opportunities in an intimate and informative environment.

Want to get involved?

If you would like to get involved as a speaker, running a workshop, host a panel discussion or a debate at the Ethical Network Events, we look forward to hearing from you. By participating as a speaker in this event you will have the opportunity to share your own experiences and skills as well as allocated time to network with attendees. Feel free to get in touch.

Get the Presenters’ Info Pack

Past Networking Events 2018

Past Networking Events 2017

Past Networking Events 2016

• Speakers: Stephanie Woollard

AUGUST 2016 FRI 26th PDF
• Speakers: Kim Pearce

MAY 2016 WED 20th PDF
• Speakers: Vinita Baravkar

APRIL 2016 WED 20th PDF
• Speakers: Louisa & Matt Tew

MARCH 2016 WED 16th PDF
• Speaker: Melanie Raymond
Not for Profit Definitions PDF
Youth Projects PDF